If you’re here you’re most likely ready to level up your social media game. And, my friend, you’ve come to the right place!
We’re here to break down barriers, dispel myths and, above all, help you stand out. Are you ready to become a social media master? Here we go!
✅ What you MUST do.
1. Be Authentic.
In the digital universe, authenticity is king. There is no better way to connect with your audience than by being yourself. Instead of copying what others are doing, find your unique voice and use it. Do you have a vintage clothing business? Share that passion for retro styles and give your followers a glimpse into the process behind the scenes.
2. Interact with Your Audience:
Social media is not a one-way discourse. It’s a conversation. Respond to comments, ask questions, show gratitude to your followers. This will not only help you build strong relationships, but will also improve your visibility on the platforms.
3. Plan your Content:
Consistency is key. Schedule your posts and make sure you are sharing high quality content on a regular basis. To do this, you can help yourself with the Calendar and Tasks tool from GGyess. This tool gives you the option to schedule your posts and keep better control. Try it out here.
4. Use Social Networking Tools:
Social networks are full of useful features and tools. Explore them all, from Instagram stories to Twitter polls. Not only will they help you interact with your audience, but they could also give you an edge over your competitors.
5. Keep Up with Trends:
The world of social media changes rapidly. A viral TikTok song today may be history tomorrow. Stay on top of trends and use them to your advantage. But remember, always maintain authenticity.
6. Make Use of Hashtags:
Hashtags are not just embellishments for your posts, they are powerful tools that can increase your visibility. Research and use relevant hashtags for your posts, but use them sparingly to avoid looking spammy.
❌ What NOT to do.
1. Spam:
Don’t become that annoying friend who won’t stop talking about himself. Social media is all about give and take. Yes, promote your products or services, but also provide value to your audience. Share tips, inspiration, or even a little humor.
2. Ignore the Trolls:
At some point, you will encounter negative users or trolls. Don’t waste your time and energy on them. Ignore them and keep the focus on building a positive community.
3. Posting Low Quality Content:
In the digital world, quality trumps quantity. Don’t post just for the sake of posting. Make sure each post is valuable, relevant and represents your brand well.
4. Posting Sensitive Content without a Warning:
If you are going to post content that may be upsetting or triggering to some users, be sure to add a content warning. It is important to respect the sensitivity of your followers.
5. Ignoring Platform Rules:
Each social media platform has its own set of rules and regulations. Not knowing them is not an excuse for not following them. Make sure you familiarize yourself with them to avoid being blocked or penalized.
6. Sharing False Information:
Social networks can be a breeding ground for misinformation. As a responsible user, it is your duty to verify information before sharing it. Do not contribute to the spread of false news.
