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Trends and updates

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Trends and updates

46 articles

Agents, Robots, and Us

From Competition to Strategic Collaboration The narrative of the future of work has changed radically: it is no longer about competition between humans and machines, but about forming a strategic alliance where each…

Douglas Lux

Target’s Black Friday Lessons

When we think of Black Friday, we think of deals. But if we look behind the curtain of retail giants like Target, what we really see is a project management masterpiece. Target doesn’t survive the chaos of Black…

Douglas Lux

VMAs: The Formula for Google Trends

The MTV Video Music Awards (VMAs) have transcended their original function as a music awards ceremony to become a paradigmatic case study of cultural “eventization” in the digital age. Each year, the event achieves…

Douglas Lux

How to Learn from Taylor Swift’s Strategy

Taylor Swift has transcended the realm of music to establish herself as an unprecedented global cultural and economic force. Her career, spanning more than two decades, reveals an exceptional ability to build and…

Douglas Lux

MSNBC loses the peacock: Keys to change

In the media world, a brand’s identity is its most valuable asset. Therefore, the news that the cable news network MSNBC would change its name to “My Source News Opinion World,” abbreviated as MS NOW, and abandon its…

Douglas Lux

How to stay productive when ChatGPT is down

In today’s professional and academic world, artificial intelligence (AI) has established itself not just as a tool, but as a fundamental pillar of productivity. The rapid rise of models like ChatGPT has transformed…

Douglas Lux

How AI Powers Chinese Microseries

The global entertainment landscape is undergoing a radical transformation, driven by the convergence of artificial intelligence (AI) and innovative content formats. In this context, AI marketing is emerging as a…

Douglas Lux
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